Hermes Men Designer Véronique Nichanian and Hermes Paris President and CEO Robert Chavez Hermes paid great attention to men's clothing this fall. On Saturday, Hermes men's art director and garment designer Véronique Nichanian hosted a customer reception dinner at the brand-name Madison Avenue Menswear Store.
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“This is my child.†Véronique Nichanian said in this two-and-a-half-year-old men’s shop: “We have bigger stores in Saint Honoré (Paris) and Tokyo, but this is the only one in the world that only targets men. Shop." This men's specialty shop opened on February 2010.
Robert Chavez, chairman and CEO of Hermes Paris, added: "When we combined all the men's collections, many people were surprised that they didn't think we had so many products."
The next event in Hermes Menswear will be held at the store in Grant Avenue, San Francisco, scheduled from October 19th to 24th.
Men’s clothing currently accounts for one-third of Hermes’ sales, totaling 2.84 billion euros last year.
Robert Chavez said it was amazing and made them aware of the market potential of men's boutiques. However, the brand did not plan to invest in another men's specialty store anywhere. 
Hermes menswear market has huge potential and accounts for one-third of sales
Hermes is focusing on menswear this fall, and Hermes Men's next event will be held at the store on Grant Avenue in San Francisco, scheduled from October 19th to 24th.