1. The opening ceremony of the 3rd Humen International E-commerce Festival

On November 17, the third Humen International E-Commerce Festival with the theme of “Gathering and Sharing the Glory” will be grandly opened in the Humen E-commerce Industrial Park. The third Humen International E-Commerce Festival will last for three days, from November 17th to 19th. At that time, the organizers will hold a series of theme activities in the Humen 9 E-Commerce Park and establish the Humen Apparel E-Commerce Quality Alliance.

Compared with previous years, this year's E-commerce Festival will continue to innovate in the creative innovation and contractor pattern. It will combine the popular “net red” concept and cross-border e-commerce hotspots to hold “net red economy and fashion industry” – 2016 China (Dongguan) Net Red Economic Summit Forum and 2016 Cross-border E-commerce South China Summit - Manufacturing Enterprise Spring. In addition, the “China Textile and Apparel E-Commerce Industrial Park Development Forum” will be held for the first time in Humen, leading from more than 20 well-known clothing (e-commerce) parks across the country, including Hangzhou, Changshu, Wuxi, Shenyang, Chengdu, Wuhan and Guangzhou. The characters will discuss hot topics such as the integration, innovation and development of e-commerce industrial park services.

2, Humen E-commerce spring and summer new exchange meeting

On November 17th, from 10:30-17:00, Humen E-Commerce Association will jointly hold the new spring and summer exchange meeting of e-commerce with Dongguan E-commerce Public Service Center, 1840 E-commerce Photography Base and Humen E-commerce Industrial Park. At that time, many e-commerce supply and distribution companies, logistics express, e-commerce training, photography institutions and other supporting enterprises will be invited to gather together to hold a series of activities such as talent presentation, on-site exchange, market docking and brand promotion to promote Humen E-commerce and supporting enterprises. Communication and interaction help them open up markets.

3. China Textile and Apparel E-Commerce Industrial Park Development Forum

With the rapid growth of network operators, meeting their diversified and large-scale needs will become the focus of the e-commerce service industry. As an important carrier of the e-commerce industry cluster, the E-commerce Industrial Park must be segmented, specialized and standardized to meet the higher requirements of network operators. The "China Textile and Apparel E-Commerce Industrial Park Development Forum" was co-organized by the China Textile Industry Federation's Circulation Branch, China Textile and Apparel E-Commerce Alliance, and co-organized by Dongguan Humen E-Commerce Association. On November 17th, 14:00-17 :00 is held in the 1840 multi-function hall on the 6th floor of the 2nd building of Humen E-commerce Industrial Park. With the theme of "integration, innovation and development of park services", the collection of Chinese textile and clothing e-commerce experts, e-commerce industrial park elites, e-commerce How to further integrate the public services of the park with the industry, how to innovate the service form and sustainable development, and strive to improve the public services of the e-commerce industrial park and serve the development of the park enterprises.

4, Dongguan City Textile and Apparel School "Ge Run Cup" Design Competition

The "Grun Cup" design competition organized by Dongguan Textile and Apparel School will be held on November 17th from 16:00-17:30 in the Performance Hall of Dongguan Textile and Garment School. The design of the entries in this competition lasted for 10 weeks. The content mainly included clothing design, board making, order making, clothing store display design proposition creation and costume display, all of which were grouped or independently completed by the students. This competition will be compared to the first, second and third prizes and several awards.

5, the media meet

On November 17th, from 17:30 to 19:00, a media meeting will be held at Humen Longquan International Hotel. Leaders of relevant leaders and industry associations in Humen Town will conduct face-to-face exchanges with the participating media to discuss issues such as Humen’s economic and social development and the development of the apparel industry.

6. Humen Local Music Festival • Wanda Art Night

On November 17th, 19:45-21:00, on the eve of the opening of the service fair, the "Humen Local Music Festival·Wanda Art Night" event will be held at the outer square of Humen Wanda Plaza. In order to better record the development and changes of Humen, enhance the image of the city, and show the charm of Humen’s “historical town” and “fashion city”, this festival will invite the top famous bands of the province and the city and the local band and organization of Humen to join hands. Cooperation, using the most exciting music, the most enthusiastic cheers to express the excitement of the service, and to present a music feast of audiovisual, fashion and trend.

7. Opening Ceremony of the 21st China (Humen) International Fashion Fair and 2016 Humen Fashion Week

The opening ceremony of the 21st China (Humen) International Fashion Fair and 2016 Humen Fashion Week will be held at 9:30 am on November 18th at the main venue. This year's service fair has won the support of national institutions, and once again invited China Textile Industry Federation as a special support unit for the event, China Textile Information Center, China Council for the Promotion of International Trade Textile Industry Branch, China Garment Association, China Fashion Designers Association. As the organizer. At that time, many national industry leaders and city and town leaders will attend the opening ceremony.

The new trade fair, Humen Convention and Exhibition Center, was launched at the current service fair. After 21 years of development, China (Humen) International Apparel Fair has finally ushered in its own professional pavilion this year. The scale of the exhibition has been upgraded in an all-round way, the exhibitors are better, the customer base is wider, and the audience is more professional. 2016 Humen Fashion Week is moving towards internationalization and is fully integrated with the International Fashion Week. Five foreign designers from South Korea, Taiwan, and Hong Kong are invited to join us. The model is still played by the leading fashion agency in China. The main venue was released a total of 14 games, 8 corporate brand shows, 5 designer specials, 1 "Humen Cup" women's design competition finals, focusing on creating the best window for famous designers at home and abroad to enter the market and the trend of Humen clothing brand An important international platform.

8. Exhibitor image display, business negotiation

The main venue of the current service fair has a total exhibition area of ​​10,000 square meters. There are about 500 booths. The special fashion zone, children's wear zone, e-commerce zone, designer gallery zone, Humen original animation film zone, Fumin zone, and surface accessories zone. Clothing printing creative boutique exhibition area and so on. During the service fair, nearly 100 exhibiting companies will display their strength and image, and conduct business negotiations with merchants from home and abroad. There are 20 sub-venues, including the major clothing stores in the town, the surface accessories market, the small commodity market, and the e-commerce park.

9, Da Ying Cup Wei Shang Festival - "Looking for the most powerful micro-business" selection activities

In order to better guide the benign development of the micro-business market and promote the organic combination of “micro-business + e-commerce”, Da Ying Clothing Electric Mall held the Da Ying Cup Wei Shang Festival in the mall from 10:00-11:00 on November 18th. - "Looking for the most powerful micro-business" selection activity. Let the micro-businesses behind the micro-ends come to the forefront, bring the concept of micro-life into the reality, let the vast number of micro-businesses "fame and fortune", let the micro-business this sudden emergence of the group blooms extraordinary charm.

10, "Pure, trend kaleidoscope" fashion conference

The trend is like a kaleidoscope of color illusion, pure clothing is like a kaleidoscope full of symbols, full of color, illusion creates a new concept. On November 18th, from 10:30 to 11:00, the fashion show will be held in the fashion show hall of the main venue. The three series of "military romantic style, metal crystal ball, candy macaron" will be held. Take you on a journey to untie the knot of the soul, embrace magic and miracles.

11. Opening Ceremony of the Original Brand Clothing Culture Center of the Yellow River Fashion City

The original brand apparel culture center of the Yellow River Fashion City will open at 11:30-12:00 on November 18th. The opening is located at the main entrance of the main entrance of the Yellow Fashion City. Located on the fifth floor of the Yellow River Fashion City, the center is a collection of original brands. It is a new project created by the integration of local fashion design resources in the Yellow River Fashion City. It is dedicated to showcasing the new trends of local fashion design, promoting the development of local original brands and showing the vitality of original fashion. , to create a trend clothing concentration camp.

12, the time is changing - Carmen's interpretation of "inheritance" released

Relive the classic heritage, let the fleeting sounds, smells, light and shadow continue in those memories cut by time. Inheritance, Naxin, sedimentation, collision, let the mottled memory re-touch, bloom, and last forever, the quality is beautiful. On November 18th, from 14:00 to 14:30, in the main performance venue, the time is changing. Carmen's interpretation of "Inheritance" will take you into the mysterious world of Humen's women's brand card.

13. Clothing brand channel and commodity lean management summit forum

The current environment in which fashion retailers and manufacturers are located is challenging, putting unprecedented pressure on the company's sales, profits and profitability. Under this circumstance, how can enterprises determine their own channel strategy and sub-regional management according to local conditions? How to conduct product grading and channel grading? For clothing brands, what is the most effective way to improve operational efficiency and net profit? 11 On the 18th of the month, from 14:00 to 16:30, the multi-language hall on the fourth floor of Humen Longquan International Hotel, the clothing brand channel and merchandise lean management summit forum, invited the influential brand marketing management experts and senior products of the Chinese clothing industry. Mr. Song Zhiguang, a management expert, will answer you one by one.

14, "Net Red Economy and Fashion Industry" - 2016 China (Dongguan) Network Red Economic Summit Forum

In 2016, as the first year of the Internet Red Economy, the “Net Red” economy quickly rose and became a new round of trends and hot spots. The model of "Net Red + Live + IP + E-commerce Platform + Industry" is also creating a miracle of the new media economy. Faced with the new market demand and the evolution of the industrial chain, “Net Red Economy and Fashion Industry” – 2016 China (Dongguan) Network Red Economic Summit Forum will be held on November 18th from 14:30 to 17:00 in Humen E-commerce Industry The 2nd floor of the 2nd floor of the park is held in the 1840 multi-purpose hall. This forum will focus on the network red IP, live broadcast, new media industry development trend, self-media operation and many other aspects, focusing on the latest hotspots of the network red industry, and exploring the future development of the network red economy.

15, 2016 Humen Fumin Fashion Apparel Matching Meeting

The 2016 Humen Fumin Fashion Apparel Matching Conference will be held simultaneously in Fumin Fashion City and the Fumin Exhibition Area at the main venue of the current service fair from November 18th to 24th. It aims to promote the Fumin brand and the Fumin Fashion City business products, and promote the Fumin Fashion City and the Mainland. The business parks in the professional parks and Humen major e-commerce parks are deeply connected. On the morning of November 18th, the “micro-goods purchase” mobile sales platform of Humen Fumin WeChat Mall was officially launched. Fumin Fashion City will reach a strategic cooperation with the mainland professional parks and Humen major e-commerce parks. At 14:30 on November 18th, the launching ceremony of “2016 Humen Fumin Fashion Apparel Exchange Conference” will be held in the lobby of Fumin Fashion City.

16, "Harmony of Nature" - Yi Zhuo 2016 autumn and winter popular release

At 15:30-16:00 on November 18th, "Nature Harmony" - Yi Zhuo 2016 autumn and winter popular release will be held in the main venue fashion show hall. The conference has four series of themes: “sky and sea”, “soil and ecology”, “footprint and vision”, and “spirit and inner”. It means that “Izhuo” is dedicated to pursuing a unique combination of fashion and nature. Let you get used to the fast-paced life, and want to go to nature to enjoy the peace. If the water is low, such as deep forests, everything you want is natural harmony.

17, "luxury endless" - the royal lady fur fashion conference

The "Royal Lady" fur fashion conference was held at the main venue fashion show hall on November 18th at 19:00. With the theme of “luxury endless”, the conference is divided into three series: “Flower Years”, “Wonderful Life” and “Luxury Infinity”, which means that “The Lady of the Royal Family” tries to follow the call of the heart and dare to explore the unknown classics. The realization of unlimited innovation in design, from youthful vitality to elegant and noble, from daily life to high-end social, from color matching to pattern shaping, from dressing temperament to style positioning, "Royal Lady" explores "luxury", never end!

18. The 3rd China (Humen) Fashion Microfilm Competition Awards Ceremony

This year, our town cooperated with Dongguan Radio and Television Station to hold the “Fashion Humen•Nushang Image” – the 3rd China (Humen) Microfilm Competition. The micro-film contest will upload videos through Dongguan TV Station, Dongguan Sunshine Network and Dongguan Radio and TV Mobile App to realize full-media stereo playback. Focusing on the two themes of “Fashion Humen·Ningshang Image”, we will focus on Humen clothing strong town and fashion capital. Business card. The total prize money of the competition reached 210,000 yuan, including a special gold prize of 100,000 yuan, which is the most prize for all kinds of film and television competitions in Dongguan. Since the submission of the manuscript in June this year, the organizing committee has received more than 100 works at the end of October, and will hold an award ceremony at the multi-function hall on the 22nd floor of Fumin Clothing Business Center on November 18th at 19:30 to announce the review. result. The evening party was organized by Dongguan Radio and Television Station. In addition to the awards, there will also be interspersed with cultural performances.

19, fashion network red live & brand display matchmaking

“Net Red” live broadcast has strong guiding ability for the brand, which can achieve good marketing results. On November 19th, from 9:30-11:30, the Fashion Network Red Live & Brand Show Matching Conference will be held in the lobby of the first floor of Fumin Fashion City. At that time, the fashion network will be broadcast live to Fumin Fashion City and six brand shops. More brand promoters will introduce makeup and dressing skills to fans of different live broadcast platforms to achieve zero-time supply and demand connection with netizens. , ordering, purchasing interaction.

20, festive moments - 2017 Fumin popular trend conference

The 2017 Rich People's Fashion Trends Conference on the theme of "Happy Times" will be held on November 19th at 10:30-11:00 in the main venue fashion show room. This conference will feature Chinese red as the main color, divided into two series: “Impression Red” and “Element Red”. It will fully utilize the rich combination of silhouette fabric elements to interpret China Red at different levels and spaces, and reproduce Humen. The service fair will help the red footprint of Humen’s economic take-off and the red memory left to the Humen.

21, "Bloom" - Chuge 2016 Fashion Conference

On November 19th, from 14:00 to 14:30, "Bloom" - Chuge 2016 Fashion Conference will be staged at the main venue fashion show. There are three series in this conference: Winter Warm Sun, Dynamic Station, Fashion Festival, design colors are based on black, white, gray, red, and imported international popular colors such as mango green, pink gold, earth color, macaron Gray and other interspersed with yellow goose embellishment, making the whole winter product color more full, fashionable and international, fully demonstrating the exquisiteness, fashion and femininity of "Chuge".

22, 2016 cross-border e-commerce South China Summit - manufacturing enterprises spring

On November 19th, from 14:00 to 18:00, “2016 Cross-border E-Commerce South China Summit – Manufacturing Enterprise Spring” will be held in the multi-function hall on the 22nd floor of Fumin Clothing Business Center. This year, the Humen Town E-Commerce Association, in conjunction with the Dongguan Cross-border E-Commerce Association and the Dongguan City Network Chamber of Commerce, invited Amazon and AliExpress platforms as pilots for B2C (Internet + Manufacturing Plant) to add fuel to the upgrade of Dongguan manufacturing. There will be industry leaders and ace service providers on the cross-border industry development, service enhancement, operation links and other solutions, and will also recruit 10 large e-commerce and fashion, 3C and peripheral and outdoor, auto parts, home factory enterprises Wait for accurate matching on site.

23, China Children's Wear Marketing Development Summit Forum

The China Children's Wear Marketing Development Summit, jointly organized by the China National Garment Association's Children's Wear Professional Committee and China Textile magazine, will be held at 14:30 on November 19th in Conference Room 6 on the 4th floor of Humen Longquan International Hotel. With the theme of “New Marketing Power in the Big Data Era”, this forum explores how the children's wear industry keeps pace with the times, and successfully seizes the “baby economy” and helps the Humen children's wear industry through effective marketing strategies. And even the development of the entire Chinese children's wear industry.

24, customer crowd portrait and precise marketing - different e-commerce gameplay

On November 19th, from 15:00-17:30, the "Customer Crowd Portrait and Accurate Marketing - Different E-Commerce Game" event will be held at TaoWork, 14th Floor, Hongfeng Building, Humen Guangmen Building. It will provide retail enterprises with digital and intelligent customer resource system solutions for electric enterprises, helping enterprises to use more scientific operation methods to increase sales in the era of big data operation, establish brand experience, intelligent marketing system, and analyze customer data. In the end, the transformation of the customer-centric operating model is achieved.

25, “Yuan·Chuang·Future” – The 17th “Humen Cup” International Youth Design (Women's Wear) Competition Finals

The 17th "Humen Cup" competition is based on the theme of "Source, Creation and Future", and encourages young designers to light up the future with original design. On this fashionable T-stage, different cultural heritages and different creative sources are used. Different fashion perspectives will open up an infinite future journey together. The total number of entries in this competition reached 3,165, an increase of about 300 from last year. In addition to the domestic entries, there are many works from France, Britain, Russia, Malaysia, Japan, Mexico, Ukraine, etc. Country and region. Previously, the organizing committee invited three heavyweight judges: the president of Guangdong Fashion Designers Association, the internationally renowned fashion designer Ji Wenbo, the Chinese fashion designer's highest honor “Golden Top Award” winner Li Xiaoyan, and China's top ten fashion Designer Deng Zhaoping served as the initial judges and selected 30 works to enter the finals. Who can win this competition? At 19:30 on November 19th, the 17th "Humen Cup" International Youth Design (Women's) Competition Finals will be held for you in the main venue.

26, "Flower·Time" - Taiwan Designer Xu Qiuyi's special conference

On November 20th, from 10:30 to 11:00, Xu Qiuyi, associate professor of the Department of Materials and Fibers Fashion Fabric Design Group of Taiwan Yadong Institute of Technology and the head of the international exchange group, and the design director of Yuansheng Creative Arts Co., Ltd. will bring a name to the audience. A visual feast for "flowers and time." Its design blends art and fashion in an artisan style, revealing a relaxed, natural oriental vision, and a variety of levels of interaction with flowers and time.

27, Xu Mingmei (Taiwan) special conference

On November 20th, from 14:00 to 14:30, Xu Mingmei (Taiwan) will hold a special conference in the main performance hall. MAYHSU is the latest brand name of the designer Xu Mingmei, which is created by independent talents who are independent, intellectual and not unassuming. The creation of the brand stems from Xu Mingmei's love of fashion and art travel, which means that clothing becomes the carrier of artistic beauty, allowing the wearer to ride the comfortable magic carpet and calmly cross the global metropolis to achieve balance, slowness and confrontation. In turn, it creates a common sense of art, allowing the self to dress up and down.

28, 2016 "Yellow River Cup" Model Competition - Talent Show Final

The 2016 "Yellow River Cup" Model Competition - the talent show final will be held on November 5th from 14:00-17:00 on the fifth floor of the Yellow River Fashion City. After the preliminary sea selection, preliminary competition, and re-match screening, the last 10 models showed perfect posture and displayed a colorful side, which stood out and entered the finals of the day. The champions, runners-up, and runner-ups will be selected, and the most popular awards will be selected through the official WeChat fans of the Yellow River Fashion City.

29, NEWFOUND New Zealand brand - Oriental elegant show

On November 20th, from 15:30-16:00, NEWFOUND New Oriental brand - Oriental Elegant Show will be presented in the main venue fashion show room. Oriental elegance is the essence of Chinese history and culture. Compared with Westerners, Oriental women have a unique temperament, traditional and introverted, kind and intelligent, gentle and strong. NEWFOUND is committed to presenting the unique tastes of modern urban fashion women through color clothing and brand culture, creating an international new fashion urban style and conveying the “Oriental elegance” style.

30. “When fashion meets color art” – Zimple Spring/Summer 2017 Conference and Humen Designer Carnival

On November 20th, from 19:00 to 22:00, with the theme of “When fashion meets color art”, Zimple will create a fashion feast for cross-border art, a design combining fashion creativity and visual art. The carnival party. In the same evening, the theme conference of Zimple 2017 will be staged in the same period. This season's conference will focus on “Awakening and Living”, expressing green and healthy life, letting life be reborn in art, and awakening the meaning of life through meditation on life. Thinking and cultivation. This designer carnival will be an electric carnival that brings together fashionistas, creative designs, graffiti art, color art, and themed cocktail parties, allowing participants to enjoy the joy of color in the carnival, with the highest color party. For Humen Fashion Week, add a touch of color.

31. "JOHLAUN Love·Art" - Hong Kong Designer Liu Junxian's special conference

On November 21st, 10:30-11:00, "JOHLAUN Love Art" - Hong Kong designer special event will be held in the main venue fashion show hall. “JOHLAUN” is a designer brand. Its designer Liu Junxian graduated from St. Martin's College in the UK and subsequently obtained a master's degree in fashion design from the Royal College of Art. He was the creative director of Hermès and the Asia Pacific design director of the French fashion brand LACOSTE. The “JOHLAUN” brand is based on European and American fashion style. It is generous and simple in design. It pursues the perfection of details in fabrics and tailoring. It is dedicated to creating original designs for women and highlighting women's individuality.

32. "Daisy" - Korean designer MGA&LOGAN special conference

On November 21st, from 14:00 to 14:30, "Daisy" - a special exhibition of Korean designers will be staged at the main venue fashion show. The designer MGA&LOGAN is the most popular brand designer in Korea. Its design is based on care and sincerity. It continues to be visible or invisible, using eclectic lines and bold innovative colors. Unexpected materials, trying to express the wisdom of modern classic elements, looking for balance and conflict between modernity and classics, wisdom and self-restraint.

33. "Club" - Korean designer WHEE JIN SEO special conference

On November 21st, from 15:00 to 15:30, "Club" - the Korean designer's special release will be held at the main venue of the fashion show hall. This release was created by a well-known Korean designer, WHEEJIN SEO. Xu Huichen graduated from Kaiming University in South Korea and launched the fashion brand WHEE. The design is inspired by daily life, focusing on the integration of art and fashion, and combining a variety of fashion elements to innovate, making the trend full of vitality, so that consumers can also be full of art in their daily life.