Famous Spanish brand Zara's first store in Spain

Famous Spanish brand Zara's first store in Spain

Located in the heart of Shanghai's most prosperous commercial center, this boutique is home to two sales floors and a retail area of ​​2,000 square meters. Its street-front store is more than 30 meters long.

[February 23rd, 2006] Inditex Group, which is well-known in the international fashion industry, has established its first flagship store in China's mainland business district in the core business district of Shanghai and used it as a sign of its official entry into the Chinese mainland market. The store is located in the intersection of Nanjing West Road and North Shaanxi Road, a century-old classical building in Shanghai's busiest commercial district. It has a retail area of ​​2,000 square meters and a streetfront store of more than 30 meters. Zara has restored the original elegance of the 100-year-old building by coordinating the uniform design. It also perfectly integrates the two floors with completely different functions.

Nanjing West Road is considered to be the most prominent and busy commercial center in Shanghai. Zara is located on the west side of this street, surrounded by a number of international luxury boutiques and luxury commercial centers. In addition, there are a large number of internationally renowned hotel groups and diplomatic residences. What is more worth mentioning is that this century-old building is exactly where Spain was located in Shanghai in the 1920s.

Zara endeavors to maintain and respect the original structure of this century-old mansion as its basic design purpose, and removes all the complicated designs that were added by people in the long years of centuries. The building finally restored her style and appearance. Locally produced building materials are widely used in interior and exterior decoration of the store, such as exterior walls and stone floors decorated with stone. At the same time, Zara has also made innovative innovations in this historic building. Through its unique design concept, Zara will naturally and harmoniously connect two different types of stores, each of which is like a movie theater and a large coffee shop. together. The store's two storefronts are connected by stairs and elevators. The ground floor is a sales area for women's and children's wear, and the second floor is a menswear sales area.

Following this first new store, Zara also plans to add another two new stores in Shanghai and Beijing in 2006, which will allow Inditex Group to have more than 2,700 stores in 62 countries around the world. Among them, in the Asia-Pacific region, Inditex Group has 35 retail outlets in Japan, Malaysia, Singapore, Thailand, Indonesia and the Philippines.




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