Beijing 751D.PARK Central Hall, "Birds and Flowers Collection" is beautiful. "Xin Shen linen fabric dreamer" and China's top ten designer Sun Lin re-emerged in Mercedes-Benz China International Fashion Week. This season's 2017 autumn and winter series, Xinshen linen innovatively blends linen with natural fibers such as silk, wool and cotton, making linen fabrics a fashion trend throughout the year, inheriting innovative genes and perfectly demonstrating the confidence of Chinese culture in the new consumption era. With style.

This season is inspired by the myths and legends of the Chinese classic "Shan Hai Jing" - Sunbird. Flax flowers are only beautiful in just a few hours of life. When the sunbird meets the flax flower, the fire of life shines on the flax petals, full of the beauty and tragic life of the gorgeous life, and builds the tone of the whole story. Through a series of unconstrained and layered sculpt, the designer sketches the minimalist illusion of the structure, expressing the love and sigh of linen, a green, natural and rustic fabric by the sunbird and flax.

The design of the fabric fully embodies the concept of the linen culture promotion of Xinshen Group. The fashion value of linen is infinitely magnified. Breaking through the plain impression of linen, retaining the comfortable and breathable characteristics of natural linen fabrics, adding a sporty element of life; in terms of color, it will be elegant, elegant, elegant, elegant, elegant, elegant, elegant, elegant, elegant Combination; modern fine digital dyeing combined with artificial Chinese tie dyeing, scratching and other Chinese techniques; in the design concept, "spiritual freedom, folk fusion" to form a flax culture temperament that is both fashionable and elegant.

Xinshen Linen & Sun Lin's Fall/Winter 2017 collection is not only a fashion show, but also the release of the next season's linen trend. The new era of linen fabrics will have richer cultural connotations while adhering to environmental protection, comfort and functionality. Xinshen Flax has been committed to promoting linen culture and linen lifestyle for many years and adheres to the power of “cultural self-confidence”. Through the stage of China International Fashion Week, the public can see the fashion attributes of the flax world, experience the green beauty of linen clothing, and feel the happiness of the whole linen life.

Xinshen Flax & Sun Lin are sympathetic because of the connection of linen, and the cooperation is 7 years. In the past seven years, they have continued to cross-border integration, collaborative innovation, and link fashion, and strive to make all the linen fashion. Green linen, fashionable linen and custom linen are becoming a fashion trend, a green attitude and a new way of life. A moment of beauty, that is, eternal; a cross-border cooperation, a piece of linen fashion legend.

“Let linen enter the ordinary life, let linen fashion bloom Chinese charm in China International Fashion Week, is the eternal pursuit of 'Xin Shen linen fabric dreamer'.” Li Jianfeng, chairman of Xinshen Group, said that under the design customization of Xinshen Fashion linen and creative linen have gradually formed a trend. More designers and makers will join the new Shenchuang team to achieve mass entrepreneurship and innovation. Subsequently, their works will be unveiled in the Chinese silk town - Zhenze Ancient Town. In the future, Xinshen will take advantage of the cultural gene of Silk Town and the whole industrial chain of the Group, and build Xinshen Village into a multi-integrated domestic market for linen fabric product development, design customization, maker space and cultural tourism experience. Flax culture innovation base.

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