It is reported that the "Wenzhou (International) Footwear E-Commerce Theme Mall", which aims to build a "one-stop platform for global customers to purchase warm shoes" and "Wenzhou footwear e-commerce incubator", will be completed in November of this year. It is expected to be put into operation in July and August next year.

The “Wenzhou (International) Footwear E-Commerce Theme Mall” project led by the Wenzhou Leather Industry Association and invested by Zhejiang Shidali Footwear Co., Ltd. is located at No. 38, China Shoes Capital Industrial Park, Shuangyu, Lucheng District. Zhejiang Shida Li Shoes Co., Ltd. "retreat two into three" reconstruction. The project is an important supporting project for the development of the “Chinese shoes capital” Wenzhou shoe industry supported by the Wenzhou municipal government.

According to Xia Linhong, General Manager of Wenzhou (International) E-Commerce Theme Shopping Mall, the mall has a net area of ​​more than 70 acres and a total construction area of ​​approximately 160,000 square meters. It includes product design research and development, brand display and release, footwear wholesale market, and electronics. Business and other functions as one. “Wenzhou (International) Footwear E-Commerce Theme Mall” is a second floor of the domestic trade zone. It is an exhibition, negotiation, and sales area for the more influential Wenzhou footwear brands in China; the third and fourth floors are international zones and serve as foreign trade Wenzhou footwear brands display, negotiate, and sell areas; and set up large-scale t-stations on the 4th floor for the brand's fashion launches, while also inviting Italian, Spanish, Brazilian and other countries and regions to settle in as second-tier international brands. Image, access to the Chinese market and a window for single-brand processing under the temperature; the 5th floor of the mall will be used as an e-commerce platform for footwear manufacturers, and will also introduce a public R&D design platform such as the Italian shoe-like design studio.

Chairman of Zhejiang Shida Li Shoes Co., Ltd. said that “Wenzhou (International) Footwear E-Commerce Theme Mall” will be the largest finished shoe wholesale market in South Zhejiang after it is completed, and it is also a “stop for global merchants to purchase shoes”. "Type platform" and "Wenzhou footwear e-commerce incubator" will be interactive sales online and offline to facilitate manufacturers, merchants and consumers. It is reported that after the mall is completed, each standard booth is about 30 square meters, the lease period is 5-10 years, and the annual rent is only 340,000 yuan.

Xie Yufang, executive vice president of China Leather Association and Executive Chairman of Wenzhou Shoe Industry Association, commented that as the first international e-commerce theme shopping mall for finished products, “Wenzhou (International) Footwear E-Commerce Theme Mall” will be our city’s shoes. The development of the leather industry provides more complete supporting services, improves the industry service level and the core competitiveness of the footwear industry, and injects new vitality into the development of the “Chinese shoes capital” Wenzhou.