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ALT Summer 2011 "Dream Trip New New York" New Product Launch and Order Meeting
At 7:30 PM on October 6, the ALT Summer 2011 "Dream Trip New York" product launch and order meeting took place in Hall 7 of the Guangdong Modern International Exhibition Center as planned. Nearly 500 customers attended the event, creating a vibrant atmosphere filled with excitement and anticipation. Upon entering the venue, guests were greeted by a large circular table adorned with models, potted plants, and floating balloons, all thoughtfully arranged to reflect the theme of environmental protection. The setting cleverly blended elements of rural charm and modern design, making the space both welcoming and visually striking.
This time, the event had a unique twist, inspired by the concept of dreams. Throughout the meeting, dreamlike scenes were created using lighting effects, soundscapes, and visual transitions, seamlessly connecting the three product lines: ALT Black Gold, Metropolitan Platinum, and Metropolitan Holiday. Each collection was presented in a way that felt like a journey through a dream, highlighting the brand’s vision of a new, fresh, and elegant New York style. The atmosphere was refined, immersive, and perfectly aligned with the theme of "Dream Trip New York."
The event not only showcased the latest collections but also reinforced ALT's commitment to innovation, sustainability, and artistic expression. Attendees left with a deeper appreciation for the brand’s creative direction and its ability to turn dreams into reality through fashion.